Definition
An imprint is a trade name under which a publisher releases books, often organized by genre or audience. Readers may see the imprint logo on the spine alongside the parent company.
Example
A large publisher's romance imprint and SF imprint share offices but market to different readers.
Related terms
Common mistakes
- Confusing imprint with independent press; imprints can belong to conglomerates.
- Submitting to an imprint name without researching which editors actually acquire that list.